Hybrid Car Project:

Social aspects:

-how do you convince American society to buy hybrid cars?

-how can hybrid cars be effectively marketed to encourage Americans 

-how does hybrids affect daily lives?

-how were hybrid cars marketed in Europe?

-why is our country behind in energy efficient car production?

-why do we have different efficiency standards than Europe?

-are they safe? why aren't families interested in buying them?

-what countries are ahead in energy efficient car production?

-tax incentives for hybrid cars?

-Diesel is popular in Europe, but this is more of a short term trend. 

“Diesel is popular in Europe, clearly, but it’s a short-term trend,” said Laurent Aebi, a product specialist at Honda Motor Co., which was displaying its new FCX fuel cell car, powered by an electric motor that uses hydrogen as its energy source. “I give it another 10 years maximum. After that it will be the hybrid car. But both the diesel car and hybrid car are a transition as we head to fuel cell cars or pure electric cars.” 

Yoshio Ishizaka, an executive vice president at Toyota Motor Corp., the world’s second-biggest carmaker, went further. “Hybrid is really not an intermediate technology," he said, predicting it would even power sports cars some day. "We think hybrid is the technology we have to see for the future.”

The long-term energy picture

Currently, gasoline accounts for 98 percent of energy used in transport. The world consumes about 80 million barrels of oil a day, a number that continues to increase. American consumption alone is expected to grow nearly 50 percent over the next 20 years.http://www.msnbc.msn.com/id/7077248/#storyContinued